Smith Life & Legacy

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With five decades of family-owned history and six separate businesses, Smith Life & Legacy is present in every walk of life — from the birth of a baby to the planning of a funeral.

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Filter By: ALL Identity & Branding Web & Interactive Print Broadcast Digital Marketing
What we did: Logo, Stationery, Newspaper Ads

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Industry: Service
Home Size: 0
Home Position:
Work Size: 1
Work Position: 14
BG Color 1: #005179
Font Color 1: #fff
BG Color 2: #c2d3d6
Font Color 2: #1b759b
Industry Color: #bdbec0
Thumbnail Photo Work:
Thumbnail Photo Home:
Results
Significant increase in sales and revenue.
The Smith Archives were a primary factor in Smith Life & Legacy being named one of the four best funeral homes in America in 2015.
The Smith Archives were honored at the ADDY awards as best of print design.
BACK TO OUR WORK

Identity/Branding|Comprehensive

Identity/Branding|Comprehensive

Identity/Branding|Comprehensive

Identity/Branding|Comprehensive

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WHAT WE DID:

Identity/Branding|Logos

Smith Life & Legacy had an older logo they used for decades, but came to Visual Voice seeking to rebrand their entire company. The company's new logo system unites six entities under one clear brand. The design combines a modernized “S” with the symbol for infinity, capturing Smith's core message: every life has lasting significance.

Identity/Branding|Logos

Identity/Branding|Logos

Identity/Branding|Logos

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WHAT WE DID:

Identity/Branding|Stationery Packages

Identity/Branding|Stationery Packages

Identity/Branding|Stationery Packages

Identity/Branding|Stationery Packages

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WHAT WE DID:

Print|Newspaper/Magazines

Four entries from The Smith Archives – an ongoing series of full page newspaper ads celebrating the people and lives of Blount County.

Print|Newspaper/Magazines

Print|Newspaper/Magazines

Print|Newspaper/Magazines

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WHAT WE DID:

Identity/Branding|Stationery Packages

Identity/Branding|Stationery Packages

Identity/Branding|Stationery Packages

Identity/Branding|Stationery Packages

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WHAT WE DID: